If you impress your audience with great imagery, your are making a great first impression. Great first impressions draw the consumer in, often leading them to narrowing down their options quicker, and eventually lead to decision making and closed sales. When selling architecture or real estate, the first photo a potential buyer sees of a penthouse condo, luxury home or apartment, should be a strong representation of the community and the home. Less-than-flattering pictures can turn buyers off and lead to lonely open houses.
We enjoy our loyal clients who come back to us for repeat interior and exterior photography projects. One client mentioned after implementing their first home’s photos, a new home buyer and customer mentioned “upon first seeing this amazing photo, I knew I wanted to live in life in that photo and enjoy that lifestyle.” Through the use of photography and building a company’s corporate image or company brand with photographs, developers, builders, marketing experts and more commonly say establishing a brand can create an impact on your audience.
As Chicago architectural photographers, we are capable of not only interior and exterior home photography such as the photographs previewed above, but we offer the option to provide photos beyond the single property or typical home photos. Often we are commissioned to not only capture indoor and outdoor home photos of our client’s personal residence or the agent’s listed home, whether being a residential location such as a rooftop penthouse, loft, condominium, or luxury townhome or photos of a commercial property, photography of a new condo construction project in Chicago, multi unit suburban or downtown development, or investment property, but we are happy to also provide and offer an option to upgrade our services with extra architectural photography items such as aerial photography, environment architecture photographs, lifestyle photography, nearby location landmarks, travel and leisure photography.
For this project, we photographed a two bedroom, two bath luxury condo located in Chicago’s South Loop neighborhood in a high-rise tower within the One Museum Park West Tower IV development. With it’s ideal and prime development location on Lake Michigan, this waterfront location overlooks Chicago’s Grant Park, The Field Museum, Adler Planetarium, Solider Field Stadium, boats, yachts and Chicago Burnham Harbor. We talked about how the One Museum Park West development offers homebuyers not only to buy an amazing property, but they are also buying a lifestyle and the nearby urban community which goes along with living in the South Loop neighborhood. Our client decided to add on a day of Chicago architecture photographs which was beyond the real estate interior and exterior photography. Our architecture focus was to capture lifestyle photos all within viewing distance of the penthouse condo’s balcony. Locations included a few City landmarks viewed from the terrace such as Buckingham Fountain, pictures of the museums, Chicago yacht club, aerial photos of Soldier Field, and a full exterior skyscraper building photographs from Grant Park showcasing the properties proximity to the nearby Loop and business corridor. This South Loop development is ideally located close for commuters into the Loop, with easy travel to downtown commercial and corporate buildings. Within the Park West Tower IV building, we captured photos of the high-rise building’s pool and resident amenities. The extra photographs beyond the real estate and luxury condo photography home tour pictures were a perfect compliment to help illustrate and sell a lifestyle photographically.
So whether your marketing a metropolitan landmark, looking to feature a destination or travel location through photography, or selling a property, while searching online real estate agents, sales and marketing departments, online listing services, and web designers all agree, great imagery provides to the seller or end user a great impression. We look forward to your contact and please send us an email so we can learn more about your travel photography project, your future development either underway in construction or completed, or your luxury home or residence’s marketing photography needs. We travel often, so our capabilities are not limited to the Northern Illinois metropolitan area. We are available to travel to a number of destinations in urban regions, cities and towns around the U.S., and occasionally outside of the Nation for International projects.
“Above our a few samples from our two day photography session with this university and college preparatory high school, located in the Northern Illinois and Chicago area. The day capturing architectural photography included not only campus exterior architectural photography, but also interior room photography of the old and new sections of the school, and time outdoors beyond the education section of the campus where we photographed the school, university and college sport stadium, parks and fields.
After discussing with the school’s marketing department their communication and visual needs, they booked more than one day with us and we captured pictures of the building’s recent additions and renovations to campus academic buildings, classrooms, lecture halls and more providing photos for the school’s public relations, press, development needs. The campus tour photos were incorporated into the school’s recent web design update and printed brochures. Today a year later after the shoot, our contact at the school replied saying “Thank you Sarah and Ryan. Your photography has helped our school’s marketing pieces and website standout. ”
With several public and private educational institutions in the Chicago suburbs and the metropolitan Chicago area the development department decided to updated the school’s design materials by enhancing the designs with not only a new up to date logo, information and web site, but they also contacted us for commercial photography of the students and interior and exterior building photos helping to enhance the image of the campus inviting future students to visit and enjoy the school.”